{"id":58637,"date":"2024-08-13T15:12:46","date_gmt":"2024-08-13T20:12:46","guid":{"rendered":"https:\/\/www.shipstation.com\/?page_id=58637"},"modified":"2025-07-01T08:34:44","modified_gmt":"2025-07-01T13:34:44","slug":"branding-shipping","status":"publish","type":"page","link":"https:\/\/www.shipstation.com\/features\/branding-shipping\/","title":{"rendered":"Customer Engagement and Branding"},"content":{"rendered":"<section class=\"block block-hero padding-top--none padding-bottom--sm US \"><div class=\"background--green-light background--full border--none content--full\">\n\n<div class=\"hero-block relative\">\n\t<div class=\"container\">\n\t\t<div class=\"hero items-start\">\n\t\t\t<div class=\"  hero-content hero-text-only\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"xl\">Branded deliveries for your customers<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"lead max-w-[64rem]\"><p>Keep your brand top of mind from checkout to delivery with customized labels, branded email templates, and more<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btn-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.shipstation.com\/start-a-free-trial\/\" target=\"\" class=\"btn\">Start a Free Trial<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\t\n\t<\/div>\n<\/div>\n<\/div><\/section>\n\n<section class=\"block block-animated-divider padding-top--sm padding-bottom--sm US \"><div class=\"background--none background--full\">\n\n<div id=\"animated-divider-block-block_457973709d54b247776ce9ef9428d47a\" class=\"animated-divider-block relative flex justify-center px-8 xl:px-0 mx-auto\" data-lottie='{\"v\":\"4.8.0\",\"meta\":{\"g\":\"LottieFiles AE 3.5.9\",\"a\":\"\",\"k\":\"\",\"d\":\"\",\"tc\":\"\"},\"fr\":24,\"ip\":0,\"op\":96,\"w\":4,\"h\":84,\"nm\":\"S\",\"assets\":[],\"layers\":[{\"ind\":1,\"ty\":4,\"nm\":\"L\",\"sr\":1,\"ks\":{\"o\":{\"a\":0,\"k\":100},\"r\":{\"a\":0,\"k\":0},\"p\":{\"a\":0,\"k\":[2,42,0]},\"a\":{\"a\":0,\"k\":[2,42,0]},\"s\":{\"a\":0,\"k\":[100,100,100]}},\"ao\":0,\"shapes\":[{\"ty\":\"gr\",\"it\":[{\"ind\":0,\"ty\":\"sh\",\"ks\":{\"a\":0,\"k\":{\"i\":[[0,0],[0,0]],\"o\":[[0,0],[0,0]],\"v\":[[2,2],[2,82]],\"c\":false}},\"nm\":\"P\"},{\"ty\":\"tm\",\"s\":{\"a\":1,\"k\":[{\"i\":{\"x\":[0.667],\"y\":[1]},\"o\":{\"x\":[0.333],\"y\":[0]},\"t\":0,\"s\":[0]},{\"t\":24,\"s\":[100]}]},\"e\":{\"a\":1,\"k\":[{\"i\":{\"x\":[0.667],\"y\":[1]},\"o\":{\"x\":[0.333],\"y\":[0]},\"t\":24,\"s\":[0]},{\"t\":48,\"s\":[100]}]},\"o\":{\"a\":0,\"k\":0},\"m\":1,\"nm\":\"T\"},{\"ty\":\"st\",\"c\":{\"a\":0,\"k\":[1,1,1,1]},\"o\":{\"a\":0,\"k\":100},\"w\":{\"a\":0,\"k\":4},\"lc\":1,\"lj\":1,\"ml\":10,\"nm\":\"S\"},{\"ty\":\"tr\",\"p\":{\"a\":0,\"k\":[0,0]},\"a\":{\"a\":0,\"k\":[0,0]},\"s\":{\"a\":0,\"k\":[100,100]},\"r\":{\"a\":0,\"k\":0},\"o\":{\"a\":0,\"k\":100},\"sk\":{\"a\":0,\"k\":0},\"sa\":{\"a\":0,\"k\":0},\"nm\":\"T\"}],\"nm\":\"G\"}],\"ip\":0,\"op\":96,\"st\":0},{\"ind\":2,\"ty\":4,\"nm\":\"L\",\"sr\":1,\"ks\":{\"o\":{\"a\":0,\"k\":100},\"r\":{\"a\":0,\"k\":0},\"p\":{\"a\":0,\"k\":[2,42,0]},\"a\":{\"a\":0,\"k\":[2,42,0]},\"s\":{\"a\":0,\"k\":[100,100,100]}},\"ao\":0,\"shapes\":[{\"ty\":\"gr\",\"it\":[{\"ind\":0,\"ty\":\"sh\",\"ks\":{\"a\":0,\"k\":{\"i\":[[0,0],[0,0]],\"o\":[[0,0],[0,0]],\"v\":[[2,82],[2,2]],\"c\":false}},\"nm\":\"P\"},{\"ty\":\"st\",\"c\":{\"a\":0,\"k\":[0,0.2,0.067,1]},\"o\":{\"a\":0,\"k\":100},\"w\":{\"a\":0,\"k\":4},\"lc\":1,\"lj\":1,\"ml\":10,\"d\":[{\"n\":\"d\",\"nm\":\"d\",\"v\":{\"a\":0,\"k\":4}},{\"n\":\"g\",\"nm\":\"g\",\"v\":{\"a\":0,\"k\":10}},{\"n\":\"o\",\"nm\":\"o\",\"v\":{\"a\":1,\"k\":[{\"i\":{\"x\":[0.833],\"y\":[0.833]},\"o\":{\"x\":[0.167],\"y\":[0.167]},\"t\":0,\"s\":[0]},{\"i\":{\"x\":[0.833],\"y\":[0.833]},\"o\":{\"x\":[0.167],\"y\":[0.167]},\"t\":48,\"s\":[42]},{\"t\":96,\"s\":[84]}]}}],\"nm\":\"S\"},{\"ty\":\"tr\",\"p\":{\"a\":0,\"k\":[0,0]},\"a\":{\"a\":0,\"k\":[0,0]},\"s\":{\"a\":0,\"k\":[100,100]},\"r\":{\"a\":0,\"k\":0},\"o\":{\"a\":0,\"k\":100},\"sk\":{\"a\":0,\"k\":0},\"sa\":{\"a\":0,\"k\":0},\"nm\":\"T\"}],\"nm\":\"G\"}],\"ip\":0,\"op\":96,\"st\":0}],\"markers\":[]}'>\n\t<div class=\"lottie-animation\" class=\"w-[18.75rem] h-auto\"><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"block block-tabs-feature padding-top--none padding-bottom--none US \"><div class=\"background--none background--full\">\n\n<div class=\"tabs-feature-block\">\n\t<div class=\"container\">\n\t\t<div class=\"acf-innerblocks-container\">\n<section class=\"block block-feature-text padding-top--none padding-bottom--md US \"><div class=\"background--none background--full border--none content--full\">\n<div id=\"feature-text-block-block_ed996a36d98489295526410c3c76206d\" class=\"feature-text-block pb-6\">\n\t<div class=\"container\">\n\t\t<div class=\"content content-align-center\">\n\t\t\t\t\t\t\t\t\t\t<h2>Make a big impression<\/h2>\n\t\t\t\t\t\t\t\t<div class=\"text-lg max-w-[68rem]\"><p>Customize every customer touchpoint to create a more cohesive experience.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t<div class=\"acf-innerblocks-container\"><\/div>\n\t<\/div>\n<\/div>\n<\/div><\/section>\n<\/div>\n\t\t<div class=\"tabs-container\">\n\t\t\t<div>\n\t\t\t\t<div class=\"tabs-menu\">\n\t\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2024\/08\/Brand-Icons-5-1.svg\" loading=\"lazy\" class=\"\" alt=\"\" width=\"64\" height=\"65\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Labels<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/09\/ShipStation_DarkGreen_RGB_Mail.png.webp\" loading=\"lazy\" class=\"\" alt=\"\" width=\"512\" height=\"512\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Email <\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2024\/08\/Brand-Icons-3-1.svg\" loading=\"lazy\" class=\"\" alt=\"\" width=\"64\" height=\"64\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Tracking Page<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"active-indicator\"><\/div>\n\t\t\t<div class=\"tabs\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex-col-reverse\">\n\t\t\t\t\t\t\t<div class=\"slide-content \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2>Customize labels<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"large max-w-[64rem] prose\"><p>Add your logo to shipping labels, include personalized notes, and customize packing slips to make your mark on customers from order to doorstep.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-media \">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/09\/img-ss-UI-CustomLabels-2x-1024x683.png.webp\" loading=\"lazy\" class=\"\" alt=\"\" width=\"1024\" height=\"683\">\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex-col-reverse\">\n\t\t\t\t\t\t\t<div class=\"slide-content \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2>Make an impression in their inbox<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"large max-w-[64rem] prose\"><p>Create custom email templates that make customers eager to engage, whether you\u2019re confirming shipping and delivery or sending a one-off message.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-media \">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/09\/img-ss-UI-Email-2x-1024x683.png.webp\" loading=\"lazy\" class=\"\" alt=\"\" width=\"1024\" height=\"683\">\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide flex-col-reverse\">\n\t\t\t\t\t\t\t<div class=\"slide-content \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2>Build a branded tracking hub<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"large max-w-[64rem] prose\"><p>Enhance customer experience and boost brand awareness with personalized tracking pages.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-media \">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/09\/img-ss-UI-TrackingPage-2x-1024x683.png.webp\" loading=\"lazy\" class=\"\" alt=\"\" width=\"1024\" height=\"683\">\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/section>\n\n\n\n\n\n\n\n\n\n<section class=\"block block-testimonial padding-top--lg padding-bottom--none US \"><div class=\"background--none background--full border--none content--full\">\n<div class=\"testimonial-block\">\n\n\t\t\t\t\t\t<div class=\"testimonial-bg hidden md:block\">\n\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/10\/img-ss-CustomerStoryEpicGardening-desk-2x-2-scaled.jpg.webp\" alt=\"\" \/>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"testimonial-bg block md:hidden\">\n\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/10\/img-ss-CustomerStoryEpicGardening-mob-2x-1.jpg.webp\" alt=\"\" width=\"473\" height=\"1024\" \/>\n\t\t\t<\/div>\n\t\t\t\n\t<div class=\"container\">\n\t\t<div class=\"testimonial-container theme-dark-green\">\n\t\t\t\n\t\t\t<div class=\"testimonial-content relative z-10 rounded-xl items-center\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2024\/10\/logo-ss-EpicGardeningWhite-1.png.webp\" loading=\"lazy\" class=\"testimonial-logo\" alt=\"\" width=\"600\" height=\"394\">\t\t\t\t\n\t\t\t\t<div class=\"quote\">\n\t\t\t\t\t\t\t\t\t\t\t<h4>\u201cI figure if we offer the best stuff and put that out there and really make that our product ethos, we\u2019ll hopefully start to change not only our own practices but other businesses as well.\u201d<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">\n\t\t\t\t\t\t\t<p>Kevin Espiritu<\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>CEO and Founder of Epic Gardening<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.shipstation.com\/stories\/green-thumb-growing-business-epic-gardening-takes-on-ecommerce\/\" target=\"\" class=\"btn outline-white\">Read Their Story<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/div><\/section>\n\n<section class=\"block block-animated-divider padding-top--sm padding-bottom--sm US \"><div class=\"background--none background--full border--none content--full\">\n\n<div id=\"animated-divider-block-block_b90d364cefc9f2aac07e3f0336cfa0b1\" class=\"animated-divider-block relative flex justify-center px-8 xl:px-0 mx-auto\" data-lottie='{\"v\":\"4.8.0\",\"meta\":{\"g\":\"LottieFiles AE 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class=\"lottie-animation\" class=\"w-[18.75rem] h-auto\"><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"block block-related-links padding-top--none padding-bottom--none US \"><div class=\"background--none background--full\"><div id=\"related-links-block-block_03f9ff843a08556f41ec10678276e1a8\" class=\"related-links-block py-8 xl:py-12\">\n\t<div class=\"container\">\n\t<div class=\"acf-innerblocks-container\">\n<section class=\"block block-feature-text padding-top--none padding-bottom--none US \"><div class=\"background--none background--full\">\n<div id=\"feature-text-block-block_91f36224b74be4e418a3ab7fcd84214c\" class=\"feature-text-block pb-6\">\n\t<div class=\"container\">\n\t\t<div class=\"content content-align-center\">\n\t\t\t\t\t\t\t\t\t\t<h2>Related Links<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t<div class=\"acf-innerblocks-container\"><\/div>\n\t<\/div>\n<\/div>\n<\/div><\/section>\n<\/div>\n\n\t\t\t\t\t<div class=\"related-links w-full grid grid-cols-1 md:grid-cols-2 gap-6 text-left\">\n\t\t\t\t\t\t\t\t\t<ul class=\"space-y-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/shipping-management\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tShipping Management\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"http:\/\/features\/inventory-management\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tInventory Management\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/order-management\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tOrder Management\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/international-shipping\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tInternational Shipping\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<ul class=\"space-y-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/warehouse-management\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tWarehouse Management\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/integration-management\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tIntegration Management\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"\/features\/\" \n\t\t\t\t\t\t\t\t   target=\"\" \n\t\t\t\t\t\t\t\t   rel=\"\" \n\t\t\t\t\t\t\t\t   class=\"link-btn\">\n\t\t\t\t\t\t\t\t\tAll features\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n<\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":157,"featured_media":0,"parent":58654,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-58637","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Offer a Branded Shipping Experience | ShipStation<\/title>\n<meta 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