{"id":24533,"date":"2019-11-22T14:57:51","date_gmt":"2019-11-22T20:57:51","guid":{"rendered":"https:\/\/www.shipstation.com\/?p=24533"},"modified":"2025-05-22T10:08:05","modified_gmt":"2025-05-22T15:08:05","slug":"how-cotopaxi-scaled-with-netsuite-and-shipstation","status":"publish","type":"stories","link":"https:\/\/www.shipstation.com\/stories\/how-cotopaxi-scaled-with-netsuite-and-shipstation\/","title":{"rendered":"Cotopaxi"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">How Cotopaxi Scaled with Netsuite and ShipStation<\/h2>\n\n\n\n<p><strong>About Cotopaxi<\/strong><\/p>\n\n\n\n<p>Cotopaxi is an outdoors company based in Salt Lake City, Utah that specialize in backpacks, apparel, and camping equipment. They&#8217;re dedicated to promoting social good and are a <a href=\"https:\/\/bcorporation.net\/\">certified B corporation<\/a>, meaning they balance profit with mission by giving 1% of their annual revenue to <a href=\"https:\/\/www.cotopaxi.com\/pages\/foundation\">charity<\/a>. Cotopaxi is able to spend fewer resources on their fulfillment and supply-chain management and instead focus on growing their business and helping non-profits to combat poverty, distribute mosquito nets, and provide education to those in need. Beyond their philanthropy, Cotopaxi uses repurposed recyclable materials in their products to diminish their environmental footprint.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0281\/7544\/files\/foundation-escuela-nueva_1300x.jpg?39647\" alt=\"Escuela Nueva\" style=\"width:325px;height:296px\"\/><\/figure>\n\n\n\n<p>This company philosophy has allowed Cotopaxi&#8217;s demand and customer base to grow. But growing and scaling a business isn&#8217;t as easy as buying more merchandise, particularly for such an ambitious company. And as they\u2019ve grown, they\u2019ve had new obstacles to overcome. Luckily, Cotopaxi has scaled smoothly.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-netsuite-helps-enterprise-brands-scale\">How Netsuite Helps Enterprise Brands Scale<\/h2>\n\n\n\n<p>Many enterprise-level businesses have detailed tech stacks, and there is a need for high-level softwares to integrate and communicate as part of a larger solution seamlessly. Cotopaxi\u2019s director of ops and data integrity, Sean Weinle, explains,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cA lot of it comes down to what we\u2019re trying to do as a company and what works. You have to look at 2 things, you have your system for doing things, and you try and layer your business processes on top of that. But if the system doesn\u2019t have those pieces in place natively, You may have to look for a separate system to do that. Netsuite does a good job of housing our financials and keeping the main brain of keeping our orders.\u201d <\/p>\n<cite>Sean Weinle, Cotopaxi&#8217;s Director of Ops and Data Integrity<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"501\" height=\"471\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2023\/10\/image.png.webp\" alt=\"\" class=\"wp-image-55771\" style=\"width:317px;height:298px\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2023\/10\/image.png.webp 501w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2023\/10\/image-350x329.png.webp 350w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2023\/10\/image-60x56.png.webp 60w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2023\/10\/image-115x108.png.webp 115w\" sizes=\"auto, (max-width: 501px) 100vw, 501px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-shipstation-expedites-the-shipping-process\">How ShipStation Expedites The Shipping Process<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.shipstation.com\/enterprise\/\">ShipStation<\/a> accommodates many different workflows. Cotopaxi has expanded their picking processes to include Nova Module. ShipStation still stands at the finish line to tie everything together:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;We then use Nova Module to push the orders into ShipStation so that all the orders are in the box and ready to be weighed. It does the order evaluation of what\u2019s quickest and\/or what\u2019s cheapest. Then the item is pretty much ready to be shipped out. Then we communicate that back to Netsuite, then back to Shopify that the items have  shipped. It\u2019s a nice flow despite going through all these systems. So ShipStation still fits in these systems.&#8221;<br><\/p>\n<cite>Sean Weinle, Cotopaxi&#8217;s Director of Ops and Data Integrity<br><\/cite><\/blockquote>\n\n\n\n<p>As a company takes on each new challenge, its existing platforms should grow with it. As Cotopaxi has grown and incorporated more enterprise-specific tools and softwares such as Netsuite, ShipStation still fits perfectly into their workflow. <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"24540\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-1024x1024.jpg.webp\" alt=\"\" class=\"wp-image-24540\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-1024x1024.jpg.webp 1024w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-150x150.jpg.webp 150w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-300x300.jpg.webp 300w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-84x84.jpg.webp 84w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-350x350.jpg.webp 350w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-544x544.jpg.webp 544w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-634x634.jpg.webp 634w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-56x56.jpg.webp 56w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-108x108.jpg.webp 108w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-259x259.jpg.webp 259w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-522x522.jpg.webp 522w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1-200x200.jpg.webp 200w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax1.jpg.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"24541\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-819x1024.jpg.webp\" alt=\"\" class=\"wp-image-24541\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-819x1024.jpg.webp 819w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-240x300.jpg.webp 240w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-350x438.jpg.webp 350w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-544x680.jpg.webp 544w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-634x793.jpg.webp 634w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-45x56.jpg.webp 45w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-86x108.jpg.webp 86w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2-418x522.jpg.webp 418w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax2.jpg.webp 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"24542\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-819x1024.jpg.webp\" alt=\"\" class=\"wp-image-24542\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-819x1024.jpg.webp 819w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-240x300.jpg.webp 240w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-350x438.jpg.webp 350w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-544x680.jpg.webp 544w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-634x793.jpg.webp 634w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-45x56.jpg.webp 45w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-86x108.jpg.webp 86w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3-418x522.jpg.webp 418w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2019\/11\/cotpax3.jpg.webp 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>How Cotopaxi Scaled with Netsuite and ShipStation About Cotopaxi Cotopaxi is an outdoors company based in Salt Lake City, Utah that specialize in backpacks, apparel, and camping equipment. They&#8217;re dedicated to promoting social good and are a certified B corporation, meaning they balance profit with mission by giving 1% of their annual revenue to charity. [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":24539,"menu_order":0,"template":"","meta":{"_acf_changed":false},"story-cats":[],"class_list":["post-24533","stories","type-stories","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cotopaxi Success Story - ShipStation<\/title>\n<meta name=\"description\" content=\"We have amazing users &amp; we love to tell the story about their business &amp; how they use ShipStation. 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