{"id":14022,"date":"2020-01-20T12:43:21","date_gmt":"2020-01-20T18:43:21","guid":{"rendered":"http:\/\/www.shipstation.com\/?p=14022"},"modified":"2025-07-13T19:54:56","modified_gmt":"2025-07-14T00:54:56","slug":"process-returns-with-shipstation","status":"publish","type":"post","link":"https:\/\/www.shipstation.com\/blog\/process-returns-with-shipstation\/","title":{"rendered":"How to Process Ecommerce Returns with ShipStation"},"content":{"rendered":"\n<p>Many ecommerce merchants find returns to be a hassle. Their biggest concerns are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It\u2019s complicated<\/li>\n\n\n\n<li>It\u2019s expensive<\/li>\n\n\n\n<li>I don\u2019t have time to figure out all the details<\/li>\n<\/ul>\n\n\n\n<aside class=\"tldr-summary\" style=\"border: 1px solid #eee; padding: 1.5rem; margin: 2rem 0; background: #f9f9f9; border-left: 4px solid #0A7547;\">\n  <h2 style=\"margin-top: 0; font-size: 1.5rem;\">TL;DR \u2013 ShipStation Returns<\/h2>\n  <ul style=\"padding-left: 1.25rem; line-height: 1.6; color: #333;\">\n    <li>ShipStation lets you create return labels, issue RMAs, and track return reasons in one place.<\/li>\n    <li>Return reasons are tracked automatically and summarized in a dedicated Returns Report to help improve fulfillment and product quality.<\/li>\n    <li>A clear returns policy increases customer trust and reduces cart abandonment.<\/li>\n    <li>ShipStation\u2019s returns automation saves time and reduces manual work for ecommerce brands.<\/li>\n    <li>Reports can be used to refine product photos, shipping methods, and operations workflows.<\/li>\n  <\/ul>\n<\/aside>\n\n\n\n\n<p>Here is some data about returns that you might not know, but absolutely should:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-simple-returns-can-actually-help-you-improve-your-business\">Simple returns can actually help you improve your business.<\/h3>\n\n\n\n<p>The top reasons for returns are:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Receiving a damaged product<\/li>\n\n\n\n<li>The product not looking like it did online<\/li>\n\n\n\n<li>Receiving the wrong item<\/li>\n\n\n\n<li>Something is wrong with the product.<\/li>\n<\/ol>\n\n\n\n<p>Here\u2019s what you can learn from this that can save you time and money, while also increasing sales and brand loyalty:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you get consistent reports of damaged products, re-evaluate your shipping method for that specific product.<\/li>\n\n\n\n<li>If you find out that customers are returning products because they don\u2019t think they look like what they saw online, invest in new product photos.<\/li>\n\n\n\n<li>If you\u2019re receiving a lot of \u201cwrong item\u201d notices, take a look at your fulfillment process and fix your shipping workflow.<\/li>\n\n\n\n<li>If you are receiving multiple reports of there being something wrong with a product, evaluate your manufacturing process. This can save you a lot of money down the road.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-a-good-returns-policy-can-actually-increase-your-sales\">A good Returns Policy can actually increase your sales.<\/h3>\n\n\n\n<p>According to a recent study conducted by ShipStation, 72% of shoppers today say that return policies directly influence their buying decisions. Nearly two-thirds of shoppers have abandoned their checkout due to a company\u2019s unsatisfactory returns policy. A clear, hassle-free returns policy is crucial for customer retention and business growth.&nbsp;<\/p>\n\n\n\n<p>Luckily, ShipStation offers an enhanced returns feature allowing you to do everything that online shoppers designate important to them\u2014all while making it extremely easy on you.<\/p>\n\n\n\n<p>Get a high level view of what is happening with your returns in the Returned Products report. This report allows you to easily find patterns in product return reasons so you can fix issues with manufacturing, product photos, fulfillment workflows, and shipping methods. Resolve these issues before they become a big financial, time, and brand problem for your business.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><a href=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"2080\" height=\"1274\" src=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns.png.webp\" alt=\"Returns\" class=\"wp-image-14026\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns.png.webp 2080w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-300x184.png.webp 300w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-1024x627.png.webp 1024w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-158x96.png.webp 158w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-350x214.png.webp 350w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-544x333.png.webp 544w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-634x388.png.webp 634w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-91x56.png.webp 91w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-176x108.png.webp 176w, https:\/\/www.shipstation.com\/wp-content\/smush-webp\/2017\/03\/Returns-852x522.png.webp 852w\" sizes=\"auto, (max-width: 2080px) 100vw, 2080px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-handle-returns\">How to Handle Returns <\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Issue your RMAs<\/strong> <strong>like you usually would<\/strong> \u2013 go to your shipped orders or shipments and locate the order that needs an RMA issued.\u00a0<\/li>\n\n\n\n<li>This time, you will see a new flow that will allow you to <strong>select products and return reasons<\/strong>, as well as how you want the label distributed (email label as an attachment or simply download the label immediately).\u00a0<\/li>\n\n\n\n<li>You can also access all of the return reasons data collected over time from the reports section and <strong>review which products are returned and why<\/strong>.<\/li>\n<\/ol>\n\n\n\n<p>Doing the research and improving your returns policy will not only make the returns process easier on your business, but will help you acquire new customers and achieve business growth.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/1746827\/590b3238-1a85-4f56-9ab6-7488f483718f\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1746827\/590b3238-1a85-4f56-9ab6-7488f483718f.png\" alt=\"New call-to-action\"\/><\/a><\/figure>\n\n\n<style>.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col,.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col{flex-direction:column;}.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column14022_3b2f3a-3f{position:relative;}@media all and (max-width: 1024px){.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column14022_3b2f3a-3f > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column14022_3b2f3a-3f\"><div class=\"kt-inside-inner-col\">\n<section class=\"schema-faq wp-block-yoast-faq-block\" style=\"max-width: 800px; margin: 0 auto; padding: 2rem 1rem;\">\n  <h2 style=\"font-size: 2rem; text-align: center; margin-bottom: 2rem; padding-top: 2rem; border-top: 1px solid #eee;\">\n    Frequently Asked Questions\n  <\/h2>\n\n  <div class=\"schema-faq-section\" style=\"margin-bottom: 2rem;\">\n    <h3 class=\"schema-faq-question\" style=\"font-size: 1.25rem; font-weight: 700; margin-bottom: 0.5rem; border-left: 4px solid #0A7547; padding-left: 0.75rem;\">\n      Can I create return labels directly in ShipStation?\n    <\/h3>\n    <p class=\"schema-faq-answer\" style=\"font-size: 1rem; line-height: 1.6; color: #333;\">\n      Yes. ShipStation allows you to issue return merchandise authorizations (RMAs), select return reasons, and create return labels to email or download instantly.\n    <\/p>\n  <\/div>\n\n  <div class=\"schema-faq-section\" style=\"margin-bottom: 2rem;\">\n    <h3 class=\"schema-faq-question\" style=\"font-size: 1.25rem; font-weight: 700; margin-bottom: 0.5rem; border-left: 4px solid #0A7547; padding-left: 0.75rem;\">\n      Does ShipStation track why items are returned?\n    <\/h3>\n    <p class=\"schema-faq-answer\" style=\"font-size: 1rem; line-height: 1.6; color: #333;\">\n      Yes. ShipStation collects return reason data and surfaces it in the Returned Products report, helping you spot patterns and optimize fulfillment, product photos, or manufacturing.\n    <\/p>\n  <\/div>\n\n  <div class=\"schema-faq-section\" style=\"margin-bottom: 2rem;\">\n    <h3 class=\"schema-faq-question\" style=\"font-size: 1.25rem; font-weight: 700; margin-bottom: 0.5rem; border-left: 4px solid #0A7547; padding-left: 0.75rem;\">\n      Can a clear return policy improve my sales?\n    <\/h3>\n    <p class=\"schema-faq-answer\" style=\"font-size: 1rem; line-height: 1.6; color: #333;\">\n      Absolutely. According to ShipStation research, 72% of shoppers say return policies influence their purchase decisions. A clear policy builds trust and reduces cart abandonment.\n    <\/p>\n  <\/div>\n\n  <div class=\"schema-faq-section\" style=\"margin-bottom: 2rem;\">\n    <h3 class=\"schema-faq-question\" style=\"font-size: 1.25rem; font-weight: 700; margin-bottom: 0.5rem; border-left: 4px solid #0A7547; padding-left: 0.75rem;\">\n      How does ShipStation\u2019s returns tool save time?\n    <\/h3>\n    <p class=\"schema-faq-answer\" style=\"font-size: 1rem; line-height: 1.6; color: #333;\">\n      The enhanced returns feature simplifies issuing labels, automates return data tracking, and helps you resolve product issues faster\u2014saving time on manual workflows.\n    <\/p>\n  <\/div>\n\n  <div class=\"schema-faq-section\">\n    <h3 class=\"schema-faq-question\" style=\"font-size: 1.25rem; font-weight: 700; margin-bottom: 0.5rem; border-left: 4px solid #0A7547; padding-left: 0.75rem;\">\n      Where can I find reports about product returns in ShipStation?\n    <\/h3>\n    <p class=\"schema-faq-answer\" style=\"font-size: 1rem; line-height: 1.6; color: #333;\">\n      You can access the Returned Products report in the Reports section of your ShipStation account to review which items are returned most often and why.\n    <\/p>\n  <\/div>\n<\/section>\n\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to process returns with ShipStation in order to acquire new customers and achieve business growth.\u00a0<\/p>\n","protected":false},"author":77,"featured_media":24929,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42],"tags":[],"class_list":["post-14022","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shipping-basics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Process Ecommerce Returns with ShipStation - ShipStation<\/title>\n<meta name=\"description\" content=\"Process your ecommerce returns with ShipStation. 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