{"id":12762,"date":"2016-10-20T10:00:26","date_gmt":"2016-10-20T15:00:26","guid":{"rendered":"http:\/\/www.shipstation.com\/?p=12762"},"modified":"2024-10-08T14:10:08","modified_gmt":"2024-10-08T19:10:08","slug":"shipstation-101-branded-shipping-labels","status":"publish","type":"post","link":"https:\/\/www.shipstation.com\/blog\/shipstation-101-branded-shipping-labels\/","title":{"rendered":"ShipStation 101: Branding, Part II: Branded Shipping Labels"},"content":{"rendered":"\n

Welcome back to ShipStation 101! In our first installment, we discussed branding your packing slips<\/a>. Now let’s move onto our second lesson: branded shipping labels.<\/p>\n\n\n\n

The shipping label is what gets your customer their order. But for the most part, the label itself has approximately zero to do with your business or your brand. It’s all about the carrier. Their logo. Their name. You get a bit of space in the return address line, but really, the label isn’t about you.<\/p>\n\n\n\n

But it can be.<\/p>\n\n\n\n

By adding your logo<\/a> and some label messages to your shipping label, you’ll put a small but personal touch on one of the least personable parts of shipping.<\/p>\n\n\n\n

How to Set Up Branded Shipping Labels in ShipStation<\/h2>\n\n\n\n

Head to Account Settings > Printing > Label Setup and then clicking on “Document Options” to the right of “Labels”.<\/p>\n\n\n\n

\"Branding<\/a><\/figure>\n\n\n\n

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In case you didn’t see our blog on branding your packing slips, here’s how you can upload your logo to ShipStation<\/a> for use on labels, packing slips, emails, and the branded tracking page:<\/p>\n\n\n\n